Unique Open Rate

What is the meaning of Unique Open Rate?

The unique open rate of a campaign refers to the percentage of unique emails recipients open against the number of emails delivered. Even if a single subscriber opens the same email multiple times, it is estimated as one unique open.

You may also read: How to Increase Email Open Rate and Convert Subscribers into Customers?

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• Spam Trap
• Accept-All
• Authentication
• DomainKeys
• Honeypot Spam Trap
• Inactive Subscriber
• Deliverability Rate
• MX (Mail eXchanger) Record