Whitelist

What is the meaning of Whitelist?

A direct opposite of a blacklist, a whitelist means adding someone to a group of verified individuals. You can only be on an email whitelist if your IP, domain, and email address align with email marketing standards, allowing you to send emails directly to the inbox.

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• Re-Engagement Campaign
• Conversion Rate
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• SMTP
• Implicit Consent
• Domain-Based Message Authentication, Reporting, and Conformance (DMARC)
• IP Reputation