Suppression File

What is Suppression File?

This refers to a list of email addresses a sender has deleted from their primary mailing list. The removal may be due to recipients unsubscribing or opting out of the mail program or other reasons to stop getting commercial emails. A suppression file is required per CAN-SPAM.

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• IP Address
• Unsubscribe
• Email checker, email validator, or email verifier
• Click
• CAN-SPAM
• Click-Through Rate
• Unique Open Rate
• Reverse DNS