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An allowlist, also known as a whitelist, is a list of trusted domains and IP addresses that have been examined and found to be safe and reliable in the reputation system. Allowlists are used by spam-filtering companies and mailbox providers to ensure that only legitimate emails are delivered to their customers’ inboxes.
Allowlisting is the process of granting a specific domain or IP address express access to a particular privilege, such as the ability to deliver emails. By allowing trusted domains and IP addresses to bypass spam filters and other security measures, allowlists help ensure that important messages are delivered to their intended recipients.
If you or others in your company are experiencing issues with receiving email campaigns, you may need to ask your IT department to allowlist the relevant domains and IP addresses. This will ensure that your messages are delivered to their intended recipients without being blocked by spam filters or other security measures.
It’s important to note that all emails sent through your account originate from our servers, which are carefully monitored and maintained to ensure maximum deliverability. However, some mailbox providers may block emails from our servers if they appear to be coming from an internal address, such as an RSVP address claiming to be from “@yoursite.com.” In these cases, allowlisting can help ensure that your messages are delivered to their intended recipients.
Overall, allowlists are an important tool for ensuring that legitimate messages are delivered to their intended recipients. By allowing trusted domains and IP addresses to bypass spam filters and other security measures, allowlists help ensure that important messages are not lost or blocked. If you are experiencing issues with delivering emails, allowlisting may be a useful solution to help ensure that your messages are delivered successfully.
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